In this policy
"our", "we", "us" or "Photonic Innovations" means Photonic Innovations Limited
"you" means you, the person using our services, or visiting our website
"services" means all goods or services we provide and anything else we do for you, including providing you with access to our website
2. Information we collect
If you are just surfing and reading information on our website, then we collect and store the following information about your visit
- the IP address of your machine when connected to the Internet and the domain name from which you are accessing the Internet
- the operating system and the browser your computer uses, and any search engine you are using
- your browsing behaviour
- your online transactions
- the date and time you are visiting
- the URLs of the pages you visit
- the domain name of the page you visit after leaving our website
3. How we use your information
We use your information to measure the number of visitors to different parts of the site and for a number of different purposes connected with the provision of services, for example, to measure the effectiveness of advertising.
Although we may publish aggregated information about usage patterns, we do not disclose information about individual machines or persons except for the reasons set out below in this section. We do not sell information which identifies you personally. We may gather more extensive information if we are concerned, for example, about security issues. If we think it is necessary, we can disclose information to relevant law enforcement authorities, such as the Police or the Department of Internal Affairs.
If you choose to provide us with personal information such as your email address, for example by filling out an electronic query or order form, we will use the information to communicate with you in relation to all the goods and services which we provide to you or which we consider might be of interest to you. This may include email marketing.
Our website places a cookie on the hard drive of your computer. A "cookie" is a file which allows us to track and target the interests of users. In addition, our website uses third party cookies from Google Analytics for Display Advertisers, including the following features:
- Google Display Network Impression Reporting - which gives us additional insight into who has viewed our paid digital advertising on other websites. This will help us optimise and tailor our advertising.
- DoubleClick Platform integrations & Remarketing with Google Analytics – the integrations between both our web analytics and paid advertising platforms together to give us additional insight. This allows us to tailor our advertising to ensure the right types and offers are shown to you while you are using the internet outside our website.
- Google Analytics Demographics and Interest Reporting - which gives us insight into behaviour information relating to visitor age, gender and interests on an anonymous and aggregate level. This will help us to understand browsing behaviour to give you a better experience whilst visiting our sites.
While we recommend that users enable cookies on their browsers in order to enjoy all the features of our website, the decision remains in the hands of the individual. Most browsers allow you to control management of cookies, this will be different depending on each user's PC - refer to your browser help menu for further information.
4. Access to your information
You have the right to access to personal information we hold about you where it is stored in such a way that it can be readily be retrieved. If the personal information we hold about you is not accurate or complete, then you may ask us to correct it.
To update your personal information, such as your billing address, you can contact us by email.
When signing in or shopping online, look for the 'padlock' symbol at the bottom of your web browser. The 'padlock' symbol is a certificate of authenticity and ensures the site is secure. You can double-click the padlock symbol to view the certificate's details.
Secure Socket Layer (SSL) is the most accepted way of ensuring the security of transmitted information to and from Internet sites worldwide.
6. Opting out
Turning off cookies
How do I unsubscribe from email marketing communications?
There are two ways to unsubscribe to any email message
- Follow the unsubscribe instructions in the email
- By phone or in writing using the contact details contained in the messageIf you have difficulty unsubscribing using any of the methods above please email us.
How do I file a complaint?
If you feel that your email address has been used without your permission and contacting the sender has not yielded satisfactory results you can issue a formal complaint by emailing us.
7. Changing this policy
We may change this policy at any time by changing or removing existing terms or adding new ones. Changes may take the form of a completely new policy. We will tell you about any changes by posting an updated policy on our website. Any change we make applies from the date we post it on the website.